A nudge is a gentle push, tap, or reminder—something small that encourages someone to notice or do something without forcing them.
People use “nudge” when they want to get attention without being loud or rude: you might nudge a friend’s arm to point out a funny moment, or your phone might nudge you with a soft ping to drink more water. It’s a light touch—physical or digital—that says, “Hey, just a heads-up.”
Meaning & Usage Examples
- Physical: “I gave her a quick nudge so she’d see the surprise party guests.”
- Digital: “The app sends a daily nudge to log your mood.”
- Metaphorical: “A small price drop can nudge shoppers toward buying.”
Context / Common Use
You’ll hear “nudge” in offices (“Let me give you a nudge about the report”), in apps (“Enable nudges for bedtime reminders”), and among friends (“Just nudge me if I zone out”). It’s never forceful—just a friendly prompt.
Is a nudge the same as a push?
No. A nudge is softer and gentler; a push is stronger and can feel demanding.
Can a nudge be non-physical?
Yes. Notifications, quick messages, or even a raised eyebrow can act as nudges.
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